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Introducing Campaign Type Selection and AI-Driven Suggestions!
Introducing Campaign Type Selection and AI-Driven Suggestions!

We’re thrilled to announce an exciting new feature that enhances how restaurants create and optimize their paid ad campaigns on DYNE.

Updated over a month ago

Now, when users create paid ads, they can select a specific campaign type that aligns directly with their business goals and audience.

But that’s not all!

DYNE also provides AI-generated campaign suggestions for each campaign type, packed with proven strategies and high-impact creative ideas!

Why This Feature is Game-Changing

Selecting a campaign type is more than just a new feature - it’s a powerful tool that tailors ads with precision, making it easier than ever to reach the right people with the right message at the right time.

Whether you’re promoting a new menu item, driving dine-in traffic, or capturing holiday reservations, the ability to choose a campaign type means restaurants can focus on specific outcomes that match their goals.

Exciting Benefits:

Targeted Precision: Each campaign type comes with customized objectives that help restaurants maximize their ad spend on results-driven campaigns, translating directly to a stronger ROI.

Competitive Advantage: With prebuilt campaigns tailored to each goal, restaurants can avoid the usual trial-and-error approach and instead rely on ad structures that have been pre-tested for success in the restaurant industry.

Creative Spark with Prebuilt Suggestions: Each campaign type comes with dynamic, AI-driven suggestions, like catchy ad copy, targeted visuals, recommended ad spend and suggested keywords. These prebuilt campaigns save time and make ad creation quick, fun, and strategic.

Real-World Example:

Imagine this: a restaurant sees that a major music festival is coming up in their city, expected to draw over 20,000 attendees. With DYNE’s Event-Based Campaign Type, they can quickly set up a campaign targeted at people attending or traveling to this event, maximizing their visibility among both locals and visitors.

By selecting the Event-Based Campaign, DYNE’s AI-generated suggestions provide tailored, data-driven recommendations to make the campaign effective and engaging:

  • Targeted Ad Copy Suggestions:

    Copy like “Fuel up before the festival! Stop by for our special pre-event menu” or “Heading to the festival? Grab dinner with us before the show!” designed to resonate with festival-goers who are looking for food options close to the venue.

  • Audience Targeting Recommendations:

    The AI identifies the event location and suggests targeting a 20 mile radius, capturing both locals and out-of-town guests.

  • Event-Specific Visuals and Offers:

    Visuals are suggested to match the event’s theme (such as images of lively dishes or group dining) with creative suggested offers like “10% off for festival wristband holders” to attract the crowd.

  • Estimated Reach and Customer Acquisition Rate:

    The platform shows the restaurant an estimated reach of 10,000 potential customers, with a projected new customer acquisition rate of 15% by aligning their ad with the event’s time and location.

This Event-Based Campaign empowers the restaurant to leverage local happenings and connect directly with a new and relevant audience, translating event attendance into real, profitable foot traffic.

Results Built for Success:

This update isn’t just about convenience but rather we’ve built this feature to ensure you have meaningful and measurable results.

By using campaign types and AI-driven suggestions, restaurants can experience:

  • Up to 30% increase in click-through rates by aligning ads with customer intent

  • Faster time-to-launch with a 50% reduction in ad creation time, allowing restaurant teams to engage customers quicker.

  • Higher engagement rates with campaign suggestions tailored to specific goals, which means fewer wasted impressions and higher ROI.

This feature empowers every restaurant, regardless of size, to unlock the full potential of their paid ads with targeted campaigns and professional, AI-curated ideas.

For any inquiries about utilizing AI Campaigns or suggestions for new platform integrations, please reach out to our support team.

DYNE is committed to enhancing your marketing efficiency, allowing you to focus on delivering exceptional dining experiences.

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